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Gladden Group

Marketing

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agency of change

agency of change

If excellent marketing could elevate your brand today, why wait?
Seth Gladden
Principal

A Different point of view

Welcome to the Gladden Group, where we see the world differently. We believe in a systemic approach that revolutionizes the way brands connect with their customers. We're not for everyone—just those daring enough to change. Are you ready?

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The Team

Photo of Ashley Lapido

Ashley

Photo of Christalee Crary

Christalee

Photo of Crystal Case

Crystal

Photo of Darren Case

Darren

Nick

Nick

Photo of Paul Friederichsen

Paul

Photo of Seth Gladden

Seth

Shana Fairchild

Shana

Skylar

Skylar

Meet The Team

WE WANT TO BE YOUR PARTNER

what we do

Marketing

Your business deserves marketing that delivers real results—not guesswork, not generic ideas. At The Gladden Group, we create marketing strategies that don’t just get you noticed—they get you chosen. We believe marketing is the engine that drives sales, builds relationships, and transforms your bottom line.

 
Marketing Services

Consulting

Your business deserves more than generic advice—it needs tailored solutions that drive results. At The Gladden Group, we don’t just analyze your challenges; we help you overcome them with strategies designed to create real impact. Whether it’s optimizing operations, empowering leadership, or navigating industry-specific complexities, our consulting services are built to deliver measurable progress.

 

Consulting Services

Branding

Your brand isn’t just what you do—it’s how you make people feel. At The Gladden Group, we believe branding is the cornerstone of every successful business. It’s the story you tell, the trust you build, and the experience you deliver.

 

Branding Services

WE WANT TO BE YOUR PARTNER

what we do

brand identity & strategy

At the Gladden Group, our approach to brand identity and strategy is tailored to unearth and amplify your unique voice, forging an indelible connection between you and your market. Let us help you articulate your vision and turn it into your greatest competitive advantage.

customer engagement

Engagement is the currency of the modern market, and at the Gladden Group, we specialize in optimizing these crucial touch points. Our strategies are designed to elevate your interactions, ensuring that every engagement is meaningful and builds lasting relationships.

Strategic consulting

Change is the only constant in business, and at the Gladden Group, we pride ourselves on being masters of adaptation and growth. Let our expert consultants guide your journey to sustained success with tailored strategies that foster a cohesive and resilient organization.

Digital marketing

In a digital-first world, online experiences stand at the forefront of innovation. The Gladden Group is your partner in crafting memorable interactions that captivate and resonate with your audience.

What We've Done

Endorsements

What they Say about us

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I have had the pleasure of working with Seth and his team for over four years, and I can personally attest to his exceptional creativity and leadership. Working alongside them has always been a rewarding and enriching experience. The Gladden Group are true professionals who bring original and effective marketing solutions to the table. I highly recommend them to anyone seeking impactful and creative marketing strategies.

Paul Murfin

President
Paul Murfin Consulting

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Watching Seth and his team work is like observing art in motion. They took a brand that felt outdated and completely reimagined it into a line of products that everyone must have. Their comprehensive overhaul—from design aesthetics to packaging and messaging—was nothing short of brilliant. The Gladden Group’s innovative thinking and collective creative flair have the power to revolutionize businesses in extraordinary ways. 
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Robert Varden

Owner
Advanced Flooring Technology

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I am pleased to recommend Seth Gladden.  My organization turned to Seth to guide our rebranding efforts.  From its early stages to its completion, Seth provided wise, professional guidance in all phases of the rebranding.  From conceptualization, to logo development, to marketing and PR, Seth provided invaluable insight and direction that we would not have been able to have internally.  I can’t say enough about Seth, his team and their marketing skills!

Baron S. King LPC, NCC

CEO
CHATT Foundation

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As the CEO of the World Floor Covering Association, I’ve had many opportunities to work directly with Seth. He is a man of great wisdom who is constantly seeking an opportunity to make a difference. I highly recommend that you utilize Seth and the Gladden Group. If your experience is like mine, and I know it will be, you’ll be glad you did!

Scott Humphrey

CEO
World Floor Covering Association

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We were extremely impressed by Seth and his team during our initial introduction. They were very logical and professional in their approach and extremely savvy in how we should promote our brand to both our dealer base as well as the consumer. They bring to the table all of this and most importantly they fundamentally understand our industry. We would highly recommend the Gladden Group for your business needs.

Photo of Drew Hash

Drew Hash

President & CEO
Southwind Floors

Industry Awards:

ready for change?

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Marketing

Our Approach

We know the competition is fierce, and standing out isn’t easy. That’s why we challenge the status quo with bold strategies and creative execution, ensuring your brand doesn’t just compete but leads. Marketing isn’t a cost; it’s the smartest investment you’ll make in scaling your business and connecting with your customers.

Our approach is simple: we treat your challenges as if they were our own, designing solutions that bridge the gap between where you are and where you want to be. Whether it’s building awareness, driving engagement, or closing deals, we craft campaigns that move people—and move the needle.

When you work with us, you’re not just hiring a marketing team. You’re gaining a partner who’s as invested in your success as you are. Because when your story is amplified with purpose, you don’t just gain attention—you change the game.

Ready for Change?

Services

  • Advertising
  • Copywriting
  • Digital Marketing
  • Event/Tradeshow Marketing
  • Graphic Design
  • Lead Generation
  • Mobile App Development
  • Motion Graphics
  • Photography
  • Public Relations
  • SEO/SEM
  • Social Media Services
  • Video Production
  • Website Development
  • 3-D Modeling/Rendering

Consulting

Our Approach

We know success doesn’t happen by chance. It’s built on clarity, focus, and execution. That’s why we approach your business as if it were our own, working to align every decision with your goals and vision. From crafting actionable strategies to implementing meaningful change, we partner with you to ensure every step forward counts.

With The Gladden Group, consulting isn’t just about solving problems—it’s about unlocking your potential, driving growth, and setting the stage for long-term success.

Ready for Change?

Services

  • Business Development
  • Customer Relationship Management (CRM)
  • Flooring Industry Specific
  • Human Resources
  • Leadership Development
  • Leadership Training Programs
  • Marketing
  • Operational Efficiency
  • Organizational Change Management
  • Organizational Leadership Strategy
  • Sales
  • Sales Process Design and Automation
  • Strategic Planning
  • Team Building and Assessments
  • Team Development
  • Technology and Digital Transformation

Branding

Our Approach

We specialize in creating brands that aren’t just seen but felt. From defining your identity to crafting consistent, compelling messaging, we help you connect with your audience on a deeper level. Whether you’re launching something new or redefining who you are, our branding process is built to amplify your voice and position you for long-term success.

A strong brand doesn’t just stand out—it resonates. It creates loyalty, inspires action, and becomes a foundation for growth. With The Gladden Group, we’ll help you build a brand that leaves a legacy.

Ready for Change?

Services

  • Brand Strategy
  • Brand Messaging
  • Identity Design
  • Logo Design
  • Motion Graphics
  • Rebranding
  • Visual Storytelling
  • 3-D Modeling & Rendering